Basketball
Euroleague Basketball in five-year Middle East play
Euroleague Basketball will be anticipating an explosion of commercial interest from the Middle East after announcing that a Dubai-based team will compete in the top-tier EuroLeague from 2025-26
Sky Italia nets exclusivity to Wimbledon, EuroLeague
Pay-television broadcaster Sky Italia has renewed its rights to Wimbledon until 2030 and basketball’s Euroleague until 2027-28.
Walter agrees world record deal for LA Lakers
Mark Walter, owner of multiple sports properties including the LA Dodgers, has agreed a world record $10bn (€8.7bn) deal to buy the Los Angeles Lakers NBA franchise from the Buss family.
WNBA keeps Friday nights on ION in new deal
The Women’s National Basketball Association (WNBA) has announced a multi-year renewal of its Scripps Sports media rights deal, a staple of the league’s Friday night coverage.
Take-Two expands 2K deal with NBA, WNBA
The 2K arm of Take-Two Interactive has reached an agreement to extend and expand deals with the NBA and WNBA, including the launch of a content venture.
Cisco signs up for MSE’s Capital One Arena revamp
Monumental Sports & Entertainment has agreed a deal with Cisco focusing on helping to deliver an “unparalleled experience for fans” through the $800m (€702.9m) revamp of Capital One Arena.
Pinterest makes sports debut at New York Liberty
Social media platform Pinterest has made its first entry into sport sponsorship with Women’s National Basketball Association (WNBA) team New York Liberty.
Euroleague readies growth tactics to sustain dominance
As it celebrates its 25th birthday, Euroleague Basketball finds itself, temporarily at least, in defensive mode
Euroleague: Door not closed to private equity
Euroleague Basketball remains open to selling a minority stake in the organisation to a private equity firm, despite a failed process with BC Partners towards the end of 2024.
TF1 nets free-to-air Fiba rights in France
TF1 is the new domestic free-to-air broadcaster for French national basketball team games at major Fiba competitions in an agreement that runs to 2029.
Clark fever continues as WNBA records tumble
The 2025 Women’s National Basketball Association season began last week with a ratings record, once again set in a game featuring Caitlin Clark.
Mediapro Asia to distribute Fiba 3×3 rights
Mediapro Asia will call on its experience of distributing media rights to 3x3 basketball in a new agreement with the International Basketball Federation (Fiba) to help commercialise the shorter-form variation of the sport.
Fiba ends WNBA calendar clash for World Cup
The International Basketball Federation (Fiba) has taken strides to elevate the status of the Women's World Cup through a scheduling switch that eases the involvement of the top players from the WNBA.
US cable giants Charter, Cox to merge
Charter Communications and Cox Communications, two of the largest providers in the United States cable media market, have announced plans to merge.
Mystics onboards Vanda as jersey sponsor
Washington-based Vanda Pharmaceuticals has announced a deal to be the new jersey patch sponsor of Women’s National Basketball Association (WNBA) team, the Washington Mystics.
Rival British basketball league begins clubs search
The process to launch a controversial new professional men's basketball league in Great Britain is under way, with teams being sought in 10 cities
Sales process live for Lega Basket domestic rights
Broadcasters have been given until May 29 to submit their first rounds bids for domestic rights to Italy's Lega Basket Serie A.
Paul Allen estate puts Trail Blazers up for sale
The Portland Trail Blazers is the next National Basketball Association franchise to hit the market, with the team put up for sale by the estate of the late Paul Allen