Juventus

Football
Sponsorship & Marketing

Juventus has announced a 10-year extension to its deal with Adidas worth a basic €408m, with the club having now locked in long-term renewals with its two top-tier sponsors.
Football
Sponsorship & Marketing

Juventus has returned to the cryptocurrency exchange sector to fill one of its most valuable assets - branding rights on the shirt sleeve of the Italian club’s men’s team.
Football
Industry Moves

Experienced European football executive Damien Comolli has been named general manager of Juventus as the Serie A club reorganises its backroom office.
Football
Sponsorship & Marketing

Jeep is considering making a surprise return as Juventus FC’s front-of-shirt sponsor as part of a joint deal with tourism body Visit Detroit, SportBusiness understands.
Football
Finance & Law

Tether has today (Friday) bought a minority stake in Juventus FC, in what represents a landmark moment with a cryptocurrency firm investing in a premium football club.
Football
Sponsorship & Marketing

Juventus has filled one of the vacant positions on its men's team shirt, announcing global asset management firm Azimut as the new sleeve sponsor while TikTok has upgraded to shirt sponsor of the club's women's team.
Football
Finance & Law

Juventus has seen its annual losses widen to €199.2m, but has spelled out its expectation that operating result and cash flow are soon set to be in the break-even range.
Football
Licensing & Merchandising

Global sports merchandising company Fanatics is to manage all merchandise for Juventus worldwide for the next decade as part of an extensive commercial deal with the Italian club
Football
Sponsorship & Marketing

Juventus FC has appointed the Two Circles agency as it intensifies its efforts to identify a new brand to replace long-standing front-of-shirt sponsor Jeep.
Football
Sponsorship & Marketing

Serie A club Juventus has agreed a deal with cryptocurrency exchange zondacrypto to be the new shirt sleeve sponsor for its men's team
Football
Finance & Law

Serie A club Juventus is to ask shareholders to inject €200m ($212m) of fresh capital after it posted an annual loss of €123m amid the fallout from a financial accounting scandal and a one-year ban fro…
Football
Governance

Serie A club Juventus has been banned from the 2023-24 Uefa Europa Conference League for breaches of Uefa's financial fairplay (FFP) regulations while Premier League club Chelsea has been fined €10m f…
Football
Governance

Serie A club Juventus has indicated its intention to leave the European Super League project after requesting a meeting with Real Madrid and Barcelona, the other two remaining clubs from the failed breakaway…
Football
Finance & Law

Serie A club Juventus has been handed a fresh 10-point penalty on charges of false accounting by the Italian football federation (FIGC), placing into doubt its chances of qualifying for next season's Uefa…
Football
Finance & Law

Juventus is facing further legal troubles after the Italian football federation (FIGC) charged the Serie A club and seven former directors with alleged irregular payments to players as well as undue relationships…
Football
Governance

Italian Serie A club Juventus has successfully appealed against a 15-point penalty imposed by the Italian football federation (FIGC) after it was found guilty of transfer irregularities and false accounting
Football
Sponsorship & Marketing

Global cryptocurrency exchange Bitget has expanded its sponsorship deal with Juventus to take in the Italian Serie A club’s women’s team.
Football
Governance

Serie A club Juventus is to launch an appeal against the decision by the Italian Football Federation (FIGC) to dock the club 15 points after it was found guilty of transfer irregularities