Rugby Australia

Rugby Union
Finance & Law

Rugby Australia (RA) has reported hefty losses for 2024 but is expecting a commercial windfall from the British & Irish Lions tour later this year and the hosting of Rugby World Cup tournaments in 2027 and 2029.
Rugby Union
Media

Nine Entertainment and Rugby Australia have finalised their renewal for exclusive domestic rights from 2026 to 2030, covering a crucial period for rugby union in the country.
Rugby Union
Sponsorship & Marketing

Smartech has been announced as the title sponsor of Super Rugby Pacific in Australia as part of a deal that also covers the Super Rugby Women’s competition.
Rugby Union
Media

Nine Entertainment is close to renewing its Rugby Australia rights for what would include a key period for the sport in the country, with Australia hosting the men’s World Cup in 2027.
Rugby Union
Sponsorship & Marketing

Rugby Australia is beginning to reap the benefits of the attractive schedule of rugby events passing through the country, securing a four-year extension to its Principal Partner sponsorship deal with Cadbury covering its men’s test team.
Rugby Union
Licensing & Merchandising

Following entry into the Australian marketplace with AFL, Fanatics will operate the official Rugby Australia online store.
Rugby Union
Finance & Law

Rugby Australia recorded a A$9.2m (€5.6m/$6m) loss following a four-per-cent decline in revenue for 2023, as the sport’s governing body paid the price for a disappointing Rugby World Cup performance.
Rugby Union
Sponsorship & Marketing

The dividends are starting to pay off for Rugby Australia's huge hosting programme as Cadbury has agreed a new six-year sponsorship to be the 'Principal Partner' of the women's national team, the Wallaroos.
Rugby Union
Finance & Law

Rugby Australia has concluded its capital raise programme, today (Friday) entering into an agreement with Pacific Equity Partners (PEP) that is designed to underpin investment during a crucial upcoming period for the governing body.
Rugby Union
Sponsorship & Marketing

Stalwart sponsor of Australian sport, the retail giant Harvey Norman, has opted not to extend its deal with Rugby Australia as the domestic market title sponsor of the Super Rugby Pacific competition
Rugby
Governance

Hamish McLennan was ousted as chairman of Rugby Australia at a late-night board meeting yesterday (Sunday), and has been replaced by Daniel Herbert.
Rugby Union
Sponsorship & Marketing

Global trading platform eToro will not renew its sponsorship agreement with Rugby Australia when it ends this year, calling time on a three-year relationship
Rugby Union
Governance

Australia and Japan's rugby union teams will face each other more often throughout this decade as their respective governing bodies forge closer commercial and governance ties
Rugby Union
Industry Moves

Phil Waugh has been appointed as Rugby Australia’s new CEO, becoming the first former national team player to take up the role.
Rugby Union
Industry Moves

Two of Australia's largest sporting bodies, Rugby Australia (RA) and the Australian Football League (AFL), have announced major changes in their leadership
Rugby Union
Sponsorship & Marketing

The British and Irish Lions and Rugby Australia have announced that CSM Sport & Entertainment has been selected as the 2025 Tour's exclusive sponsorship agency
Rugby Union
Sponsorship & Marketing

The British & Irish Lions have opted to extend their approach to commercialising the team’s overseas tours by entering into a joint venture with Rugby Australia.
Rugby Union
Sponsorship & Marketing

Rugby Australia has announced a new sponsorship agreement with cross-border payments company Corpay