Fifa

Saudi sovereign wealth fund PIF has become the latest organisation to sign as an official partner of the Fifa Club World Cup, which kicks off in the US, June 14

Qatar Airways has announced an eleventh-hour deal to sponsor the Fifa Club World Cup, expanding on its relationship as a top-tier Fifa Partner.

Fifa has launched its invitation to tender for media rights in Canada to the 2027 and 2031 Women’s World Cups.

Ahead of next week's kick-off, DAZN has continued its sublicensing spree for the 2025 Fifa Club World Cup start, with a host of deals struck across Central America.

Lenovo and its Motorola Mobility subsidiary have agreed a deal to sponsor the Fifa Club World Cup, eight months after announcing an agreement to take the seventh Fifa Partner berth in the federation’s sponsorship portfolio.  

The European Broadcasting Union (EBU) has agreed a sublicensing deal with DAZN for the 2025 Fifa Club World Cup in 11 Central and Eastern European markets, SportBusiness understands.

Deutsche Telekom is poised to announce the acquisition of rights to the 2026 Fifa World Cup, in a move which would see the telecoms operator act as a gatekeeper for the tournament’s media rights in Germany.

The Women's World Cup will expand from 32 to 48 teams from 2031 in the latest move by Fifa to extract extra revenue from the growth of the global women's game

Global drinks group Diageo has signed as the ‘Official Spirits Supporter’ in the Americas for the 2026 World Cup, hosted by the US, Canada and Mexico.

Visa has become the third long-standing Fifa Partner to additionally sign up as a top sponsor of the Club World Cup, which gets under way next month

New Zealand's qualification for their first men's Fifa World Cup in 16 years could spark a rare bidding war in the country for rights to forthcoming tournaments.

Russian streaming platform Okko has secured exclusive rights to the upcoming Fifa Club World Cup in a deal struck via a third-party intermediary.

Fifa has launched an invitation to tender (ITT) process for media rights to the next Women’s World Cup in territories across Europe and Central Asia, in what it hopes will be a smoother process than it endured for the previous edition.

Streaming platform Migu has secured broadcast rights in China to the Fifa Club World Cup in a direct deal spanning two editions, SportBusiness understands.

The agreement between Infront’s production arm and Fifa+ forges closer ties between the agency and football’s world body, following on from recent confirmation of HBS' role as host broadcaster at the 2026 Fifa World Cup.

The United States, along with possible Concacaf neighbours, is set to host an expanded 48-team Women’s World Cup in 2031, with the United Kingdom staging the event in 2035.