Elevate
Elevate opens $500m PE-backed college fund
Elevate has launched a $500m (€438.2m) fund to invest in college athletics departments following the groundbreaking ruling that universities in the United States can now pay their athletes directly.
Elevate enters Mena with Rise Group acquisition
US-based sports marketing agency Elevate has expanded its operations to the Middle East through its acquisition of independent sports marketing consultancy Rise Group.
Ex-NBA 2K president joins Elevate in recruitment role
Elevate has appointed former NBA 2K League president Brendan Donohue to its senior leadership team where he will manage its North American sports practice.
Hospitality giant Levy joins Elevate ownership group
Levy, the Compass Group-owned hospitality provider, has acquired a stake in Elevate as the sports consultancy firm bids to grow its client footprint and open new offices in New York, London and Nashville.
Hospitality agency Zinc latest Elevate acquisition
US-based sports marketing agency Elevate has broadened out its premium event and experiential hospitality division with the purchase of Zinc Agency
Elevate acquires Fenway Sports’ consulting arm
Elevate has fully acquired Fenway Sports Management's Consulting Group, taking over the Boston-based company's client list and nine-person staff
FedEx exits Commanders stadium naming-rights deal two years early
Shipping company FedEx has ended its stadium naming-rights deal with the National Football League's Washington Commanders two years early
RSL, Utah Royals land Intermountain Health in seven-year shirt deal
Real Salt Lake of Major League Soccer and the Utah Royals of the National Women's Soccer League have agreed a deal with local-based Intermountain Health and its insurance arm Select Health for primary…