Lega Serie A
Serie A returns to market with betting rights
Lega Serie A is issuing a request for proposals for its betting video and data rights from 2025-26 to 2028-29 as it continues to battle Stats Perform in court over the collapse of the previous agreement
Serie A no single-buyer rule set to be axed
Italian government reforms look set to pave the way for the lifting of the ‘no single-buyer’ rule that currently shapes the sale of Serie A’s domestic broadcast rights.
EXCLUSIVE: Social commerce app Bazr lines up Serie A deal
Lega Serie A is set to announce a sponsorship agreement with Bazr, the emerging ‘live social commerce app’ that blends online shopping with influencer marketing, SportBusiness can reveal.
Italy set to lift betting sponsorship ban
Italy's six-year ban on domestic betting sponsorship and advertising in sport is set to be overturned in what will represent a major boost to the revenue streams of professional football clubs
Serie A goes to court over Stats Perform betting deal
Lega Serie A has taken Stats Perform to court over its abrupt withdrawal from a lucrative betting rights agreement
Tebas: expanding calendar spells ‘disaster’
Top European football league executives have reignited the debate over the international match calendar, with outspoken LaLiga president Javier Tebas telling delegates at the Spobis conference in Hamburg that the game is “heading towards disaster”.
Bancomat strikes Serie A deal to support digital push
Bancomat has struck a two-season sponsorship deal with Lega Serie A to support its repositioning as a digital payments brand.
De Siervo comfortably re-elected as Serie A CEO
Luigi De Siervo has been resoundingly re-elected as Lega Serie A chief executive, receiving widespread backing despite criticisms during his tenure of media rights sales and a renewed Supercoppa Italiana hosting deal in Saudi Arabia.
Berlusconi aide Simonelli is new Serie A president
Ezio Simonelli, a former close associate of Silvio Berlusconi who was backed by Serie A's biggest clubs, has been announced as the league's new president following a second round of voting
Philadelphia agrees Serie A extension until 2026
Philadelphia has announced an extension to its sponsorship agreement with Italy’s Serie A that will see it continue to sponsor the league’s Coach of the Month Award until at least the end of the 2025-26 season.
Serie A, Meta claim ‘new frontier’ in piracy fight
Italy’s Lega Serie A is stepping up its fight against online piracy through a new agreement with social media company Meta.
Candidates vie for position ahead of Serie A elections
Three candidates are in place to stand against, or replace, Lorenzo Casini as president of the organising body of the top division of Italian club football
EXCLUSIVE: Stats Perform seeks abrupt end to Serie A deal
Stats Perform is attempting to suddenly withdraw from its agreement for betting rights to Italy's Serie A, shocking staff on both sides of the deal.
Serie A back on French TV screens via L’Équipe
Serie A's blackout in France is finally over after L'Équipe, the digital terrestrial and streaming broadcaster, struck a two-season deal with the Italian league.
GXR clinches long-term European league deals in India
Esports, gaming and media company Galaxy Racer (GXR) has announced that it has secured broadcast rights to three of Europe’s top football leagues on the Indian subcontinent in deals ranging from four to six seasons.
SportyTV bolsters European football portfolio
The Sporty Group has solidified its free-to-air football rights portfolio in Ghana and Nigeria in long-term deals for LaLiga, Serie A and the English Football League
Ligue 1, Serie A pivot to D2C in tough UK market
Ligue 1 and Serie A are taking different direct-to-consumer paths in the UK and Ireland as top European leagues seek alternative routes to rights monetisation amid tough media market conditions internationally.
Big leagues leave it late, with markets still dark
Late deals and blackouts for the season’s opening weekend of Italy’s Serie A and France’s Ligue 1 exemplify the tough market conditions internationally for rights-holders of even higher-tier properties.
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