English Premier League

Football
Media

Amazon is making a move into the live sports streaming space in the Netherlands armed with English Premier League rights, mirroring its agreement in the Nordics with Viaplay Group.
Football
Sponsorship & Marketing

Marriott International has decided not to extend its sponsorship agreement with Manchester United after targeting $80m to $90m in annual cost savings as part of a significant restructuring effort.
Football
Sponsorship & Marketing

West Ham United has signed a new front-of-shirt sponsorship deal with BoyleSports for the final season in which betting sponsors are allowed to brand Premier League clubs’ main shirt assets.
Football
Media

Fubo has renewed its media rights to the English Premier League in Canada, SportBusiness understands.
Football
Stadia

Manchester United is to build a new 100,000-seater stadium - the biggest in the UK - which is set to come at an eyewatering cost of £2bn (€2.4bn/$2.6bn).
Football
Media

Formula 1 and Major League Baseball are on track to be the only premium sports properties on the screens of Fox Sports México in 2025, after the Premier League became the latest rights-owner to terminate its contract with the broadcaster over missed payments.
Football
Sponsorship & Marketing

An independent tribunal has ruled the Premier League’s Associated Party Transaction regulations (APTs) governing sponsorship deals between 2021 and 2024 to be ‘void and unenforceable’.
Football
Sponsorship & Marketing

Sports sponsorship deals featuring online betting and casino platform Stake.com have been thrown into question after the company gave up its license to operate in Great Britain.
Football
Finance & Law

West Ham United has won an appeal against a £3.6m (€4.3m/$4.5m) payment it was forced to make to stadium landlord, the London Legacy Development Corporation, after Czech billionaire Daniel Kretinsky acquired a 27-per-cent share in the club.
Football
Media

Infront will continue to sell free-to-air media rights to the English Premier League in sub-Saharan Africa for three more seasons and has added FA Cup rights sales in the region to its mandate.
Football
Fan Engagement

Top-tier European clubs Tottenham Hotspur and Genoa CFC have signed short-term deals with streaming platform Netflix to promote the forthcoming second season of the Korean survival game series Squid Game
Football
Media

Saran Media has bought broadcast rights for the Premier League and FA Cup in Romania as the English top flight returns to a model of selling rights in the country to an intermediary agency
Football
Media

Pay-television broadcaster Astro has renewed its exclusive rights to the Premier League and FA Cup in Malaysia from 2025-26 to 2027-28
Football
Media

The JioStar era has begun with a renewal of English Premier League rights in the Indian subcontinent from 2025-26 to 2027-28
Football
Media

The Premier League expects to generate £12.25bn (€14.7bn/$15.4bn) in commercial revenues for the 2025-28 cycle as international rights continue to outpace domestic sales, and with more major deals set to be announced soon.
Multiple Sports
Sponsorship & Marketing

Castore has blamed extraordinary expenses and challenging economic conditions after registering a £28.9m loss for the year ending February 2024.
Football
Sponsorship & Marketing

Sportfive brokers deal with hotel search platform Trivago, adding yet another German brand to former Liverpool manager's sponsorship portfolio.
Football
Industry Moves

Adrian Filby, the long-standing commercial director at Scottish Premiership club Celtic, has joined English Premier League outfit Aston Villa as chief commercial officer.