Viaplay Group

Amazon is making a move into the live sports streaming space in the Netherlands armed with English Premier League rights, mirroring its agreement in the Nordics with Viaplay Group.

Viaplay’s subscriber total in its core operating territories of the Nordics and the Netherlands has fallen by 4 per cent to 4.65 million although price increases have delivered higher revenues per user.

Rory McIlroy’s historic victory in the US Masters on Sunday delivered CBS Sports its highest ratings for the final round of the major golf championship since 2018.

Amazon has expanded its pay-per-view sports offering in the UK by acquiring live rights to third-party Uefa men’s national teams -- a package of rights previously held by Viaplay.

All of the UK home nations qualifiers for the 2026 Fifa World Cup will be shown live on free-to-air television after the BBC concluded an agreement for the matches of Northern Ireland, Scotland and Wales.

Viaplay is edging closer to profitability after reporting a heavily reduced operating loss of SEK92m (€8.2m/$8.6m) in the fourth quarter of 2024 on the back of higher subscription prices, narrowed costs and the continued on-sale of sports rights.

Nordic media group Viaplay is to launch two linear television channels in the Netherlands next month, including a free-to-air service to boost exposure of its premium sports properties.

The Swedish government has launched an investigation into illegal streaming and piracy, targeting Swedish football viewership in particular. 

Viaplay has introduced an advertising subscription package in the Netherlands and a 22-per-cent bump in the price of its traditional ad-free offering, as it looks to refinance its sports rights outlays.

Viaplay Group has struck a multi-year rights deal to end a blackout of France's Ligue 1 across the Nordics and the Netherlands.

Viaplay Group has secured major International Ski and Snowboard Federation (FIS) and European Handball Federation (EHF) rights in the Nordics, while continuing its wider policy of recouping investment…

Plans for Canal Plus to list on the London Stock Exchange (LSE) have been overwhelmingly backed by shareholders of owner Vivendi as the France-based pay-television broadcaster enters a new era of international…

Viaplay is back as a broadcaster of International Skating Union (ISU) events in Norway in the latest sign of rights acquisition confidence returning to the Nordic media group

Roger Lodewick is leaving his role heading up Viaplay’s Dutch operation after less than 12 months and has been replaced by William Linders of OD Media, the digital content distribution firm.

Viaplay Group's new tougher stance on business-to-business negotiations has paid off, after a carriage deal with RiksTV, the Norwegian pay-television operator, was extended after an intense round of talks

Viaplay is to share coverage in Norway of the upcoming European Women's Handball Championship with TV2, part of the media group's wider strategy of sublicensing rights where possible to recoup fees

Cost-cutting measures and price increases are paying dividends at Viaplay, after the Nordic media group recorded a small operating profit for the third quarter of 2024

The rights deal was announced just two days after the Nordic national FAs met with representatives from Saudi Arabia to hear about the country's plans for hosting the World Cup.