Amazon

Football
Media

Amazon is making a move into the live sports streaming space in the Netherlands armed with English Premier League rights, mirroring its agreement in the Nordics with Viaplay Group.
Football
Media

Amazon has expanded its pay-per-view sports offering in the UK by acquiring live rights to third-party Uefa men’s national teams -- a package of rights previously held by Viaplay.
Football
Sponsorship & Marketing

Amazon is bringing the breadth of its business to bear in a major new multi-year sponsorship agreed with the Mexican Football Federation.
Football
Media

SportBusiness understands that Amazon Prime Video will soon finalise a deal to exclusively show one match per week – a home fixture of a club belonging to the Liga Forte Uniao bloc – over five years, from 2025 to 2029.
Basketball
Media

The National Basketball Association's next media rights deal could be heading to the courtroom after Warner Bros. Discovery met its deadline to match one of the offers on the table under the league's proposed $76bn (€70bn), 11-year contracts.
Football
Media

Club Tigres, one of the most successful Mexican clubs of the last decade, is to move away from an exclusive domestic rights deal in favour of three broadcast partners
Football
Media

Amazon has made its first move into the sports media rights space in the Nordics, striking a deal with Viaplay Group for a package of English Premier League matches
Football
Licensing & Merchandising

The National Women’s Soccer League is building on its partnership with one of its new domestic media rights-holders, Amazon, today (Monday) unveiling the e-commerce giant as its exclusive retail sponsor.
Multiple Sports
Industry Moves

Daily fantasy and sports betting company DraftKings has appointed Marie Donoghue as its new chief business and growth officer after she left her role as vice-president of Amazon’s US sports content and partnerships.
Multiple Sports
Media

Diamond Sports has entered into a restructuring support agreement with its largest creditor groups to enable it to emerge from bankruptcy, with the deal including a commitment from Amazon to make a minority investment.
Multiple Sports
Media

Technology company Amazon is in talks with Diamond Sports Group over a potential investment and streaming partnership deal with the regional-sports broadcaster.
Cricket
Media

E-commerce giant Amazon has taken a major leap into cricket after securing exclusive media rights in Australia to International Cricket Council events from 2024 to 2027
Football
Media

Details of the domestic invitation to tender for French football’s top two divisions were unveiled today (Tuesday) with league authorities hoping new five-year contract lengths and match scheduling can a…
Football
Media

Amazon has increased the price of its 'Ligue 1 Pass' ahead of the 2023-24 season, despite being set to show one fewer match per week from French football's top tier
Kickboxing
Media

Singapore-based kickboxing promotion Glory is working with e-commerce giant Amazon to bring its free ad-supported (FAST) channel to Amazon Freevee, Fire TV and Prime Video subscribers in the US
Football
Media

Online retail giant Amazon must sublicense rights to the first leg of the eagerly-anticipated Milan Derby in the Uefa Champions League semi-final, after it was ruled the match must be shown in Italy on…
Tennis
Media

Amazon's loss of major tennis rights in the UK hasn't dented its desire for the sport elsewhere, as the internet retailer has renewed its deal with the French Tennis Federation (FFT) for a package of domestic…
Football
Sponsorship & Marketing

Amazon is on the verge of announcing a deal to take the final sponsorship position in Uefa’s Women’s Football Partner programme, SportBusiness can exclusively reveal.