Bundesliga International

Bundesliga media rights in Belgium will switch from DAZN back to Telenet next season after an exclusive four-year deal was announced today (Thursday).

Saran Media Group is to return as a rights-holder of the German Bundesliga in Turkey, and will exploit the rights on its own S Sport channels, rather than sell them on

Infront has finalised the sale of Bundesliga rights from next season to broadcasters in nine European territories, 10 months on from it being announced as the agency responsible for sales in those markets.

Sportfive is to continue selling the sponsorship rights to German Supercup and Bundesliga relegation and promotion play-offs worldwide until at least 2029.

Bundesliga clubs began 2024 by clearing tennis balls off pitches during halted matches and fearing a drop in their revenues in the next domestic TV cycle given concerns over a sluggish media market

India is the first market in which the German Football League (DFL) has gone direct to consumer with its Bundesliga Pass live on the OneFootball app in the country, SportBusiness has learned.

Relevent Sports has strengthened its commercial grip on football across the Americas through an unprecedented 17-year, multi-faceted deal with the German Football League (DFL).

Media conglomerate MNC Group has secured Bundesliga rights in Indonesia just in time for the new season's start and replacing Mola TV as the rights-holder.

The Bundesliga has opted for the status quo of exposure over exclusivity in Brazil with seven broadcasters in place for the 2024-25 season, which kicks off tomorrow.

DAZN has become the Bundesliga's new home in Spain for the next five seasons as the two parties continue to do business internationally despite a legal feud over the domestic rights.

Viaplay's impending exit from Poland as part of a wider international retrenchment will result in a new Bundesliga broadcaster in the country as rights return to Eleven Sports.

Bundesliga International has turned to Infront to manage media rights sales in 10 mainly Central and Eastern European countries in the agency's third multi-territory distribution deal in quick succession with a major European league.

Bundesliga International has made a trio of executive hires and promotions across Asia-Pacific and India, as it looks to further build the league's exposure on the ground with media rights deals already locked in across much of the region for the long term.

The sports industry should pay more attention to football in Indonesia, given the country is the fourth most populous in the world, is projected to have a top five economy by 2050, and is wildly passionate…

The German Football League (DFL) has agreed to an early extension of its global betting data and streaming rights distribution deal with Sportradar following talks with the industry's various aggregators

Pay-television broadcaster Setanta Sports has renewed its exclusive rights to the German Bundesliga across Eurasia and acquired rights in the Baltics previously held by Viaplay